Media kit
Working with Golf, nothing more.
A worldwide community of 248,000 amateur golfers, running since 2013. This page is who they are, the four ways to reach them, what we ask in return, and what we can't tell you yet. It should take five minutes.
Member count updated 19 October 2026. The audience breakdown below comes from Facebook's own group insights, taken 23 September 2026.
Brands only. Tell us what you sell and we will say straight away whether this group is a fit, and what it would cost.
Who we are
A golf group with a company behind it
The group has been running since 2013 and is one of the largest amateur golf communities anywhere. Since 2026 there is a company behind it, and the reason is simple: a community this size was already being sold to, just not openly and not by us.
We have one rule, and everything else follows from it: members don't sell in here. No affiliate links, no "DM me", no funnels. That rule is what keeps the group worth being in. It is also why a commercial post in here carries weight: the only ones are ours and those of a few partners we let in.
The audience
Who's actually in there
83% of members are men, three in four are 35 or over, and four countries carry three quarters of the group. Here is the detail, including the parts that don't flatter us.
The middle of the working life
The group leans towards the ages where people have both the time and the money for golf. A quarter of members are between 35 and 44.
| 13–17 | 0.3% | |
|---|---|---|
| 18–24 | 4.1% | |
| 25–34 | 19.1% | |
| 35–44 | 24.5% | |
| 45–54 | 19.0% | |
| 55–64 | 16.9% | |
| 65+ | 16.1% |
What the group does on an average day
Member counts are easy to inflate and tell you very little. About 1,400 people post or comment here every day, and an average post picks up 15 comments and 26 reactions. That is the figure we sell against, not the membership number.
| Views | 217,000 | |
|---|---|---|
| Reactions | 3,050 | |
| Comments | 1,781 | |
| Contributors | 1,391 | |
| Posts | 117 | |
| New members | 103 |
Four markets carry three quarters of it
More than half the group is in the United States. Melbourne, Sydney and Perth all sit in the top five cities, so the Australian presence is heavier than the country figure suggests.
| United States | 134,376 · 55% | |
|---|---|---|
| United Kingdom | 26,924 · 11% | |
| Australia | 14,155 · 6% | |
| Canada | 13,596 · 6% | |
| Elsewhere | 56,949 · 23% |
The offer
Four ways to work with us, and two of them cost you nothing
Every partnership starts with a briefing from our own data. How our members respond to your category: which posts in your field got a response, what rate they ran at against our average of 8.5 comments per 1,000 views, and what fell flat. When the group is most active, so you know when to post. And how to build a post that gets answered here, from the first line to where the link goes.
It includes the parts that argue against working with us. It comes out of a group we run, not a report someone bought.
A place on our pages
Two pages, and you pick
A standing discount code for our members goes on a members-only page they can come back to whenever they want. No deadline, no countdown. Members reach it by subscribing, which is what makes it a member benefit rather than a coupon anyone can find.
If a member-only code is not something you can do, for example because of MAP pricing, your public offers go on our open partner page instead. That one we share freely in the group and it is indexed, so it works harder on reach and less hard on loyalty. Some brands end up on both.
Member Deals, our email
A place in Member Deals
Our email to subscribers, once a month, plus a short note when a new code lands. New member codes go out here first and only appear on the members page a week later, so the letter is always ahead of the page. This is also where offers with a limit go: a closing date, a fixed number, early access to something.
Each edition carries one piece of our own data as well: a question we put to the group that month and what they answered. Every email says which links earn us a commission.
Once the list is big enough to be worth it, each edition also carries one sponsored spot: your offer at the top, clearly marked as sponsored.
Your own posts in the group
Since September 2026, anything commercial in the group either comes from us or gets approved by us first, and a good deal of it never appears at all. These two options put your page in the feed, from your own page so you keep the reach, and always labelled.
Posting under your own name does something a discount code can't: you build a reputation in here. Members see your page come back, get to know it, and remember it. A lot of what that brings in never shows up as a click on the post itself. It comes later, as a follow, a search, a question in your inbox or a recommendation from one member to another.
A single post
One post from your page, marked as paid and confirmed by us in the first comment so members know it's sanctioned. We only allow a few a week. The value of this is that it's rare.
We'll help you shape it. The posts here that ask our members something get several times the response of the ones that announce.
Partner posting
Your page goes on our partner list. From then on your posts skip the queue: post from your own page and they publish the moment you send them. No waiting for a moderator, no posts declined by an automatic filter. How often you post is part of the arrangement, and we agree it upfront. Every post is labelled as partner content, and we keep the right to take one down.
We hold a small number of these at a time. Separately from this, pages that already post in the group can buy plain pre-approval, which only means their posts skip the queue. Partner posting is the other thing: a place we agree with you, help you use, and stand behind in the first comment.
A post made by us
In our calendar, in our formats
We write it and publish it in our own calendar, in the formats our members already respond to: a question built around your product, a caption contest with your product as the prize, or a weekly format like our Monday weekend recap, presented by you.
These take one of our own slots, and we only give a couple of those away each week. Everything is labelled as sponsored.
Our last caption contest reached 14,852 people and drew 101 comments in three days.
Only here: highlighted posts. A post we make for you can also be pinned in the group's Featured section at the top, where members see it before anything else. You can't buy the Featured spot on its own. It only comes with a post we make for you.
In return
What we ask of you
A real member offer. Something the public doesn't get: a discount, an extra, early access. A link at the normal price is an advert, and we won't list it.
A standing code, not a three-week promotion. Codes that expire turn our page into a graveyard. If you can only do a limited run, that belongs in Member Deals instead.
Your own code, and monthly numbers. How many orders came through it and what they were worth. We can't see your checkout, and we'd rather ask than guess.
Nothing dressed up as a member's own post. Everything commercial is labelled. That protects your reputation here as much as ours.
Straight answers
What we can't tell you yet
How big the email list is. It started in September 2026. It is small and growing. Write to us and we'll tell you the number that week rather than round it up, and if it's too small to be worth your time, we'll say so.
What a paid post returns. Our first post from our own page, on 18 September, was an announcement with a link in it. It reached 250 people. A few days later we posted a caption contest: a photo, a question and nothing to click. It reached 3,300 people in its first hour, and 14,852 people and 101 comments in three days. Same page, same group. In here, a post that sends people away does not travel, and a post that gives them something to do does. That is also why our first rates are introductory. We can't yet defend them with numbers, and we'd rather say that than dress it up.
Reach is not attention. We've measured posts that reached thousands of people and drew no reaction at all. We sell engagement per post, not impressions.
What our members play and what they spend. Facebook doesn't collect it and we don't keep the answers people give when they join. A member survey is planned. Anyone quoting you a handicap profile for an audience this size is guessing.
One in twenty members is outside the shipping area of most golf brands. When we quote you an addressable audience, we leave those out.
So far
Brands we work with
Some give our members a code the public doesn't get. With others we're in their affiliate programme and we pass on what's worth passing on. We say which is which, every time.
- Shot Scopemember code
- The Stack Systemmember code
- Sandbag Golfmember code
- Eat Drink Sleep Golfmember offer
- Callawayaffiliate
- Callaway Pre-Ownedaffiliate
- OGIOaffiliate
Being on this list doesn't mean a brand endorses us. It means we send them buyers and we're open about it.
Next
How this starts
Email us and say which of these you want. We'll reply within two working days with the current list size, what we think will work for your category, and a proposal on one page. There is no deck and no call unless you want one.
partners@golfnothingmore.com